WhatsApp Marketing For Your Business

Most businesses are increasingly using social media platforms for marketing their brand and products. Mostly, Facebook, Instagram and Twitter are used mainly for marketing.

WhatsApp Business comes up with many features that are user friendly so that entire process of marketing your products can flow smoothly. The features are as follows:

Benefits of WhatsApp Marketing?

There are many benefits of WhatsApp Marketing. Here are a few highlights to take note of:

1. Quick and Easy Customer Care

To keep customers, you need to look after your customers and nurture them almost at every marketing stage. Regularly interacting and taking feedback from your customers helps you to keep on top of your services.

You can connect directly with your customers through real-time chat, video and voice calling features. This will help you get to know your customers and understand who your target audience are. With their feedback and response, you can keep up to date and improve your business.

2. Do Your Research

Understanding who is going to be your target audience is essential for your business. Without knowing your target audience selling or promoting any product or services would be a waste of time and would results in a declined in your business revenue.

WhatsApp have a great feature of creating personalized groups that enables you to add up to 250 members. For example I have a 'travel group' and I can promote, inspire, ask questions etc. Now, if you are interested in joining my WhatsApp group, please send me an email to nicole@sharedsecrets.us and I will send you an invite. If you refer 20 friends and they plan travel with us, you will get a 'free gift', must in the US and 18 years old.

Once you collect information from your audience you can add them to a group, conduct personalized questionnaires and get informal feedback which can help your market research in a simplified and easy manner.

3. Engage Your Users

Though WhatsApp Marketing, you can keep your users engaged by updating them with flash sales, discounts, latest updates of your brand, launching of new products and much more. Your message can even more impressive with extra features like emoji's and italic your content. 

Keeping your users engaged is important to any marketing process and make it easy and interesting for you. 

WhatsApp is undoubtedly, the most used messenger app and is used everyday by many users. Many brands are also using WhatsApp to promote and market their products.

But in regards to messenger apps, this is catching the attention of online marketers. Many companies are following this form of strategy, marketing through messenger apps.

Hi I am Nicole, today we will discuss what is WhatsApp Marketing and the Benefits of marketing using WhatsApp. 

So, let us get into it.

What is WhatsApp Marketing?

WhatsApp is no doubt one of the most active messenger app in the entire world. WhatsApp is user friendly and many business worldwide are making use of WhatsApp Marketing as a part of their marketing strategy. WhatsApp business version have been a very useful for advertising and promotion of brands and products.

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WhatsApp Business Features

1. Brand name-this feature allows you to display the company name, and this allows users to identify companies at a glance.

2. Brand logo-the logo of your company distinguish you from your competitors. WhatsApp comes with a feature that shows your brand logo on your posts, this enables you to get identify quickly.

3. Brand verification-WhatsApp business gets your brand verified to make sure you are running a valid business.

4. Encryption- All messages are encrypted on WhatsApp, so that only those who are authorized can access on them. All the announcement and information related to your business are encrypted and secured over HTTP.

Final Thoughts

Marketing through a number of channels should always be a part of your business marketing strategy. It is important to reach and communicate with your users through different modes of communication.

Social media is the most popular way to get your messages out to users and keep them inform about your brand and products.

WhatsApp marketing can greatly boost your sales and increase your company revenue drastically with a well thought out and planned strategy.

If you love this post, please don't forget to share it, so that others can learn and benefit from it. Thanks in advance. Don't forget to share your thoughts in the comment section.

Stay Fancy,

Nicole

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